Monday, August 24, 2020

Nike in XXL: The cult brand now makes sportswear for large sizes

Sportswear manufacturer Nike is launching plus size fashion for the first time in its history and is being celebrated online for this. This is what the plus-size collection from Nike looks like.

Nike has long been THE brand for everyone who is passionate about sport - at least for those who fit in standardized sizes from XS to L. After that it was the end of the size range of the sportswear manufacturer  It's as if women over size L didn't do any sports and therefore couldn't use cool shirts, leggings and hoodies.

The fact that this is incredibly stigmatizing and simply wrong has now finally reached the clothing manufacturer, because Nike clothing has recently also been available above size L. For a plus-size collection , Nike has now designed training wear up to size XXL and is promoting it strong power women. 


Why a plus size collection?

If you are now wondering why Nike is not simply introducing larger sizes for existing collections and instead designing an entire plus-size collection , Helen Boucher, Vice President of the women's sports line, gives the ultimate explanation: the weight distribution is different for larger sizes, which is why they would oversized sizes of the usual models don't look good. Months of research have gone into the plus size collection to ensure that the clothing fits properly semi formal dresses australia  

For the new collection various known advertise plus-size models  on their blogs and Instagram accounts for the new line, including fashion blogger Danielle Vanier and vlogger Grace Victory . There are lots of likes for this - also from us, because Nike shows one thing very clearly with its new collection: Beauty knows no norm.

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